Remember, only start your registration here if you are not planning to attend Digital Growth Unleashed on June 18-19. If you want to attend all 3 days (workshop + conference), you should start your registration by selecting a conference pass. You'll then have the option to add a workshop to your registration. Click here to select a conference pass.
People don't make "rational” decisions. Our brains evolved to help us survive. Get a deep understanding of the evolutionary pressures and older parts of the brain which are really in charge of our behaviors.
Learn how to influence the unconscious mind to persuade people, and skyrocket your marketing effectiveness! What you will learn:
Why you really have three brains, and which ones are really in charge
Why doing nothing is often the most powerful option
How to limit choice overload and focus on the desired outcome
Why fear and loss are powerful motivators
How to maximize value by framing and anchoring your offer
The power of free offers and structuring your pricing for maximum impact
Why giving people a “taste” will increase their commitment
Apply powerful neuromarketing principles to your own situation through interactive exercises and group discussions.